Leadership Coach Alison Jane Edge

I am passionate about social change and committed to working towards a socially just, healthy, safe and sustainable world.  I do this by bringing the proven benefits of leadership, team and organizational development coaching to small and medium organisations addressing social issues.

Empowering women is essential for social change.  My coaching fosters women’s empowerment and growth as individual clients and as part of systemic change within organisations. 

Driven by the principals of positive psychology, I work with people to appreciate and build on strengths, reframe challenges and negative narratives, create thinking environments, and harness the power of possibility leadership.  

I’m AJ Edge and I founded Spiral Edge, as a social impact coach.  It’s a perfect match of values and work for me.  

After 8 years in corporate public relations in the UK, I changed careers and qualified in adult education.  I came to South Africa in 2001 as a volunteer training manager on a youth HIV programme.  During my 2-year contract, I fell in love with the region, and committed myself to being a contribution to its progress. 

With over 20 years’ capacity building experience in donor funded organisations and the public sector, I understand the challenges faced by leadership and their teams.  From being a senior manager through to steering committee member, NGO Board member, and consultant coach, I’ve experienced first-hand the commitment and passion that drives people in the sector despite these constraints.   

A life-long learner, I completed a Masters degree in Education, which involved an outcome evaluation of a health care worker training intervention.  I hold the City & Guilds Further and Adult Education Teaching Certificate, I’m a Skills Development Facilitator (SETA), and certified in Prosci ADKAR Change Management.  I completed my initial International Coach Federation accredited training in coaching in 2013, and continue with my professional development which so far includes certification in Systemic Team Coaching; Time to Think and Thinking Partnerships (based on the work of Nancy Kline); and Organisational Development Coaching. 

Whether I am coaching, mentoring, or facilitating, I do so in a co-active, collaborative manner, integrating with people’s previous learning and experiences, drawing only on the most relevant coaching tools and processes to achieve the desired outcomes.

Allow me to be your thinking partner.  Connect with me to share your vision for yourself, your team, and organisational changes you have planned for the year ahead.